What exactly is happening to the Reebok UNLOCKED program?

Starting May 8, 2023, the Reebok UNLOCKED program is phasing out. The UNLOCKED branding will go away, and you will become a Reebok account holder. Don’t worry – you will still retain access to the best perks (and the ones you loved the most).

What perks will still be included?

  • Free Shipping & Returns
  • Welcome Voucher
  • Early access to new releases and sales
  • Members’ exclusive products
  • Annual Birthday Gift


Why did the perks change?

We listened to your feedback and learned which program benefits were the most important to keep. We also believe this leaner program will enable us to better serve you going forward.