Reebok was founded on the desire to help runners be the best they can be. Continuing this tradition, today Reebok announced the formation of the Reebok Boston Track Club, a pro running club which will compete in elite running competitions around the world and inspire new Reebok product through hands-on research.
Reebok has tapped highly accomplished running coach Chris Fox to lead the Reebok Boston Track Club.
Fox comes to the Reebok Boston Track Club with 20 years of cross-country and track and field coaching experience. A former professional runner himself, he spent the last 14 years as a Division I college coach, where his team included 10 All-American runners, many of whom have gone on to race professionally. While this will be Fox’s first foray into coaching professional athletes, he believes he is ready for the challenge.
“I’ve learned a lot about how to run a program and run a group of people from my own running coaches,” Fox says. “I had a professional coach that I stayed with for about 15 years, and I learned a ton about how to run elite athletes with him and his approach. He was a laid-back, relaxed guy that just wanted us to be good, and I try to be the same.”
Joining the Reebok Boston Track Club alongside Coach Fox is Justyn Knight, a seven-time All-American distance runner and recent college graduate who trained under Fox for the last four years.
Knight is excited to continue working with Fox as he enters his professional career.
“It’s an honor to be the first member of the Reebok Boston Track Club and be part of the Reebok family,” says Knight.
“I obviously know Coach Fox well and I’m excited to work with him to develop and hone my skills on the track in the years to come.”
I obviously know Coach Fox well and I’m excited to work with him to develop and hone my skills on the track in the years to come.
The formation of the Reebok Boston Track Club is a natural progression for Reebok, with the brand’s long history in competitive running. The desire to serve elite runners was integral to the Reebok’s early success.
Founded in 1958 by the grandchildren of J.W. Foster (who designed those historic track spikes), the company came to the U.S. in 1979 and created the Reebok Racing Club soon after. Designed to serve a roster of elite athletes, the club also supported the aspirations of the everyday neighborhood runner.
The Reebok Racing Club worked with runners to develop their potential, helping them break personal records and compete on an international level. Today, with Fox at the helm, the Reebok Boston Track Club hopes to inspire the same success in the modern world of best-in-class running.
“Fortunately for me, it’s not like a real job,” Fox says. “It’s just something I’ve done since I was 13, so it’s just what I do. It’s part of my lifestyle. I want to help runners be good, and we’re going to do everything we can together to get there.”
I want to help runners be good, and we’re going to do everything we can together to get there.
Stay tuned as more details on the Reebok Boston Track Club are released in the coming months. Until then, view Reebok’s latest running products.