Reebok celebrates the trainers that help us reach our goals. While you’ve been hunkered down and need to sweat, Kerry Cooley has been just a click away. We say thank you with a spotlight here.
Name: Kerry Cooley
Who are you in 90 characters or less? Owner at CrossFit Iron Duke. The mothership to all our members and kids.
Why do you teach/train?
I love being able to help people, help people reach their goals, love sharing in their joys and successes – and helping them when it’s not so great too. Love a challenge when coaching. Love being a kids trainer too – seeing these guys develop and grow makes everything worthwhile. I also coach adaptive kids, which is inspiring and so very humbling at times – they never cease to amaze me with their ability and also their resolute trust in me.
What classes do you normally teach / what is your training expertise?
Our CF classes – various classes over the course of the day/week. Kids & Teens classes, plus PT
Six years running and owning CrossFit Iron Duke, which we opened in July 2014
CF L2 (studying for L3) / CF Kids / CF Competitors/ CF Weightlifting/ CF Gymnastics (preferred) /CF Adaptive. BWL L1, S&C L2, Pre & post-natal, PT L3.
How have you adapted your business to still inspire people at home?
We loaned out all our equipment
Run daily zoom classes
Have a daily live FB announcement
Have a weekly live FB ‘catch up with the Cooley’s’ session – basically an update on where we are as a gym, what the plans are for the forthcoming week.
Weekly zoom teens class
Weekly online check in for members i.e.: food, nutrition, sleep, training, anything struggling with, wins for the week
Dedicated FB support group
Check in calls/Facetime for those who need it
Daily WODs on all social media platforms
Generally trying to keep peoples spirits up
Run competitions to keep engagement high
Getting members involved in running yoga sessions, bake-off, online quiz nights etc.
Are you currently offering virtual classes? If so, when and how can people join?
Sign in via zoom. We paid for the upgrade!
Everyone has been emailed with the password/user name
What advice would you give to other fitness professionals to get through these times?
Keep a sense of humor and don’t take yourself too seriously.
Be who you are
Lead by example – we do every workout we post, and post up that we have done it too! Post up recipes on the support group etc. If we can’t or won’t do it, then why should our members
Have a positive attitude. If you seem concerned/down/beat up/ scared etc., then members will feed off this
We’ve given our members a glimpse into our ‘life’ away from CF Iron Duke – the banter, the fun, the love that we have with each other, it’s something that our members have said they have found as ‘one of the best things’ we have done, as we have kept it ‘real’
Coach in your uniform
Be encouraging and upbeat
How can fitness professionals lift each other up right now?
Encourage each other
Offer support if needed
Don’t shout people down, peoples’ opinions are valid, even if you don’t agree with them
Share ideas of what has worked/hasn’t worked
No one is right or wrong right now
Ask questions, ask for support
What is your favorite non-fitness outlet to cope with the current stress of the world?
As always, just being at home with my husband and cocker spaniel, pottering around and doing things together, having fun and making the most of the time together that we wouldn’t normally have unless on holiday.
How are you giving yourself #permissiontopause?
We have daily/weekly lists of things to do, from training, to work, to mobility time, to jobs around the house and gym – to keep focused and keep a routine of ‘life’.
Thursday is a recovery day, so an easier day mentally and physically, and Sunday is a total rest day from everything.
I look forward to Thursday and even more to Sunday right now…… the whole ‘lockdown’ situation has meant that I can step back and evaluate what is going on right now…. No longer running around at 150mph, getting more sleep, having more focus…. Maybe this lockdown has been my #permissiontopause.